1. Movement towards detailed designs – In the past, presentation folders were just simple prints. Today however, there is a movement towards detailed designs. This is because when you do presentations today, you need something really memorable and distinct for people to pay attention and of course respond to what you are presenting. That is why it is best for you to adapt this movement towards detailed designs.
2. The large impact of Internet culture –
The Internet has influenced a lot of the printing design trends for the past decade or so. From the basic printouts of folders in the past, more and more presentation folders are adapting sleeker and even cuter designs, emulating the web 2.0 styles from the Internet. They do this because people respond more to those kinds of designs. They think it is more modern, more innovative and of course more trustworthy than the cheap and old looking designs from the past.
Another big factor that comes into play in presentation folder design is the changing roles of our generations. The baby boomers today still hold sway to a lot of the foundations of our economy, but the young X and Y generations are already starting to hold key positions and of course some are at the top of the biggest tech companies already.
So if you are doing your presentations, you will have to consider those emerging type of demographics that are a bit more open to innovative and risky presentations that have lots of promise. You might need a fresher and sleeker design for them, instead of the ultra formal and boring type of color presentation folders of old.
4. Considering new techniques in presentation folder printing –
Of course, the art of presentation folder printing is not static in itself. It changes and in fact most presentation folder printers try to innovate and develop new ways to make those prints interesting. You must always be on top of these innovations as most are also always watching for those new tricks.
The more new tricks and features your presentation folder may have, the more it improves the chances of those folders succeeding in their jobs. That is why it is important to always consider these new techniques in presentation folder printing.
5. Using new kinds of materials –
It is not just standard paper that is used in presentation folders today. There are special chemical coatings, embedded plastics and other types of new materials that can imbue tons of different properties towards a presentation folder.
From adding those gleam effects to creating more durable covers, there are a lot of great and special features that you can try out. Your presentation folders will become a lot better and more effective if you use these new kinds of materials, so you better really try them out.
Now you know all about those the newest and still changing concepts about presentation folders. Having knowledge about this should help a lot for your own folders in the future. So take note of all these lessons. You should try to apply them to your own customized presentation folders in the future. Good Luck!
