You are the leader of its customers. You are their role model, and follow his personal example. Once you know it is needed to achieve their goals, they need to show them the right steps to finish.
Customers who are committed to success, will follow and trust their guide. They want to know what you did to succeed and not how. And that's the key to lead towards a solution! Why is it necessary to make this distinction?
1. Because really how you have to offer. The how is the program or product, is the work done with clients to finally resolve the problem.
2. Because if you told them how he did it, you may be confused, it may not be ready yet and there is a risk of losing his lead.
First, believe in its clients!
We believe that if you can do, so you can do. If you do not believe in the success of your customers, your prospects feel that they can help. Even if you do not really know why ...
The most important thing is that the inspiration of their customers and motivate them to work for their own success. Let them know you are there for them every step of the way, but depending on them to make it happen. Be sure to get involved in the process, their satisfaction is much higher when you put some personal effort into it.
Again, remember that your customers want to see results, they need real examples of success. If you show them that have helped other clients achieve their goals, which also made it yourself, then they will be willing to work with you.
Second, believe in yourself!
If you do not think can be the solution to its customers, but also feel, and the result is the same. They will lose interest in you ...
You do not want to work with professionals who do not show confidence in himself and reluctant to take responsibility, then why should your customers? After all, why do not you believe in yourself? You are an experienced trainer, who have shown they can help others succeed, you know what your strengths and what you can do to reach as many people as possible!
As I said before, people want to work with a coach who can be an example, a leader, to help them take all necessary measures to achieve their goals. And one more thing: people can not so easily fooled! I immediately feel as if you are not genuine, if you just copy others or use excerpts from the books of coaching, and will not spend money on someone who is a 'false' is not the genuine article. Honesty is always the best policy and personal example more customers you always!
No matter what strategy you use in your coaching business, always remember that your clients will work with you if you show them you can be a leader, if your message says: "I'm good at what I do and I know how to help ". Use this strategy and will help increase revenue and establish itself in the market as a successful coach people to work to get results.
